Bryn Brakeley

SUMMARY

Detail-oriented media professional with 3+ years of experience in digital advertising, account management, and strategic communications. Skilled in building media plans, managing cross-functional workflows, and supporting clients through the full pre- and post-sale cycle. Recognized for delivering excellent customer service, coordinating internal teams, and producing data-informed campaigns.

EDUCATION
Texas Tech University, Lubbock, TX
Bachelor of Arts in Public Relations & Strategic Communication Management

PROFESSIONAL EXPERIENCE
Account Manager
The Creator Society – Remote | 2022 – Present

  • Manage a roster of creator and brand accounts, ensuring seamless communication, accurate documentation, and timely execution of deliverables.
  • Use analytics tools to monitor campaign performance, identify optimization opportunities, and support strategic recommendations.
  • Build and revise media strategies, develop content schedules, and coordinate placements across digital and social platforms.
  • Conduct research to support pitch development and align proposals with client goals and industry trends.
  • Create press kits, releases, alerts, and media materials to support brand visibility.
  • Maintain strong relationships with advertising partners, media contacts, and internal teams to facilitate campaign success.
  • Serve as primary client contact, fielding inquiries and resolving issues by liaising with creative, operations, and leadership teams.
  • Support new business efforts through proposal development, presentation support, and strategic insights.
  • Guide and mentor interns, ensuring clear process workflow and quality standards.

KEY SKILLS

  • Digital Media Planning & Strategy
  • RFP & Proposal Support
  • Client Servicing & Communication
  • Cross-Functional Collaboration
  • Campaign Documentation & Workflow Management
  • Data Entry & Analytics
  • Social Media Platforms (Instagram, TikTok, Facebook, LTK)
  • Organizational & Project Management Skills
  • Microsoft & Google Workspace
  • Bilingual: English & Spanish

LEADERSHIP & INVOLVEMENT

  • Public Relations Student Society of America – Member (2021–2022)
  • Texas Tech Student Government – Court Justice (2020–2022)
  • Zeta Tau Alpha, Gamma Tau Chapter – Big/Little Chair; Diversity & Inclusion Chair (2019–2020)
  • Volunteer Work: Lubbock Meals on Wheels; Habitat for Humanity Blitz Build